It "isn't the game itself" the group are looking to 'picket' online, but the publisher with nothing but "dollar signs and stock projections" floating around their heads.
Basically they're tired of getting what little info there is on problems, DLC and patch info from 'some guy in marketing' at EA and not from developer DICE themselves, who are more in touch.
"The real issue with Battlefield 3 isn’t the game itself believe it or not. The great thing about a game is it can be patched, fixed, corrected and enhanced where needed… and whose job is that you wonder?" begins Battlefieldo's call to arms.
"DICE, the game developer and the people who should be running the Battlefield community, not some marketing/publisher powerhouse with nothing but dollar signs and stock projections in mind… why am I talking about this you may ask? It’s because the loyal, dedicated, veterans of this game know and understand that DICE is working their ass off to fix the game, and the issues we demand, but Electronic Arts worried about nothing but money."
"This community has been neglected since the launch of the game in October. No information on patches until release date, and no communication at all from the studio and developers on issues."
Further in the 'open letter' rant to fellow Battlefield 3 gamers, they make clear their message:
"We don't wait to make a list of demands, nor do we feel entitled or obligated for information. We want clarity, communication, open lines to the DICE Developers, and Community Management. We don't have a list of demands... because this isn't about getting patch notes tomorrow, or the next day."
"That's a temporary fix... We want to be able to communicate with the game developers, and know that they hear us as a community, and as people who made the effort to go out and purchase their game."
If you happen to feel the same as Battlefieldo or want to know what all the fuss is about then visit theirand learn more of the Blackout Battlefield 3 campaign.
A deadline of March 2nd has been issued to EA, where if the publisher doesn't make promises of better communication then they'll "black out the entire battlefield community for one day, 24 hours - no playing, no posting and no tweeting."