The business development VP argues that marketing can only achieve so much, and that a ‘strong partnership’ is needed to carry it the rest of the way. Can The Witcher 3 match Skyrim’s acclaim?
Does it really need to match Skyrim in accolades? The Witcher series is highly regarded among RPG circles for its gritter and unabashed maturity in themes and characters.
”There’s a certain amount of things which you can do with PR”, said Nowakowski in an interview, ”but there are limits to that. Without solid support and a solid budget – which we believe we can secure with the right partnership – it’s really difficult to achieve numbers like some of our competition… Dragon Age, the Skyrim franchise and whatnot.”
“Are we that much behind them in terms of the quality of the games? Of course we’ve got a lot to learn. We do know that, but I really do think that we can deliver a game of at least similar quality, if not better of course.”
“Our target is to be better, always. We always had ambitions to be at the top level in terms of quality of build, but also to be independent. That’s very important for us.” The Witcher 3 has been announced as an open world affair with monster slaying back on the agenda as a major focus. This is said to be Geralt’s last as CD Projekt conclude the trilogy.