In addition, Lambert has agreed to inform Sony of any work with a competitor two years after that, giving the publisher the right to assess whether the ad would violate the publisher’s right to the Kevin Butler character. Lambert may still portray Butler with Sony’s permission.
The lawsuit first came down when Butler appeared as a nameless character in a Bridgestone tires commercial that featured a Wii giveaway. Sony felt that Lambert’s appearance in the ad made it seem as if Kevin Butler was endorsing the Nintendo console.