According to Kim, “Console developers are starting to realise that as well, that unless they make accommodations or think about changing their own business model they’re going to quickly go the way of the dinosaurs. The business model it really makes sense. It’s really hard to beat free-to-play as an offering.”
“The console guys are starting to realise that, but they also have a challenge in that they have a vested interest in an existing business model of packages,” he admitted, ”I know it’s tough for them to just cut off hundreds of millions of dollars in revenue to say ‘OK, we’re going to go free-to-play and make our bed here’ because that’s going to piss off a lot of people who they already have an existing business relationship with.”
If current console rumors are true, Microsoft and Sony won’t have anything to worry about, as the next-gen consoles are said to be designed to run free-to-play titles.