PlayerUnknown's Battlegrounds, one of the two big battle royale sensations sweeping the internet right now, has been making headlines recently in a rather odd manner. A ransomware has been making the rounds which, like all others, locks down a portion of files on your PC and demands something in return for you to regain access. Unlike all others, it doesn't want your money. It wants you to play PUBG.
Intuitively named PUBG Ransomware, if it infects your system, a number of files will be encrypted. However, since this is clearly a joke ransomware, it's the most harmless and benign of the lot. Only files on your desktop are locked, you only actually need to play 3 seconds of PUBG as opposed to the 1 hour the poorly-written ransom-demand states, and if you just don't feel like playing PUBG, the ransomware provides you with its own restoration code, meaning you can just copy it into the prompt and everything is back to normal.
PUBG Ransomware is just about the single most polite way your files could possibly be locked up by malware. It just wants you to play a game, and gives you a way out if you don't even want to do that. Clearly the whole thing is set up as a joke, and some malware analysts who took a look at the code have surmised that there isn't really any risk of this being a real issue in the future. That said, there could be worse things than being "forced" to install PUBG on an affected work computer and play during office hours, unless you want crucial files gone for good.
PlayerUnknown's Battlegrounds certainly isn't short on players, so whoever came up with this isn't just here to utilize the least effective LFG tactic in the history of games. Of course, the amount of attention this tomfoolery is getting, some have got the idea that this comes from the devs themselves as some kind of new, unorthodox marketing tactic. That most certainly isn't the case - as harmless as this is, advertising your game through malware wouldn't be a good look if found out.