The next-gen console is already set to receive a price tag snip in Japan and now the US market too. No word on a drop in Europe yet though.
Analyst Michael Pachter ”can’t imagine why they would penalize” European gamers and expects something should be coming our way. Lets ruddy hope so!
”Microsoft wants to drum up demand for the holiday. Microsoft’s long-term vision for the Xbox is not to turn a profit today,” said Morningstar’s analyst Toan Tran. ”It’s a way to get a foothold into people’s living rooms.”
As of September 5th the Xbox 360 Arcade will drop from $279 to $199, the Premium from $349 to $299 and the Elite from $449 to $399.
With the Wii still bouncing happily in sales and the PlayStation 3 finally gaining some ground against the Xbox 360, Microsoft ”recognized it needed to do something and I think they also can afford it,” Pachter explained.
”They’ve got to make it up by penetrating more households and selling more software.”
Source: Videogamer.com