The Guardian Interview with Peter Moore has been published with Part 4 talking about Moore’s projections for the videogame business. Talking about the change from consumers heading to retail shops to buy games, Moore believes that this business model will not exist in five to ten years, because consumers will purchase games online due to bigger hard drives and faster broadband connections.
“We need to look three years into the future and say it’s going to be a completely different business, because of broadband connections. I am not going to be at the helm of a company that ends up like the music business that refused to stop trying to sell you CDs for £15 because it was a hugely profitable model. And the music consumer says, ‘you know, I don’t want to pay £15 for 12 tracks of which I want two, I don’t want shiny discs anymore’. And so what did the industry do? It started suing its consumers for illegal downloads and, you know, Steve Jobs comes to the rescue to figure out a way to charge you 99 cents or whatever you’re paying in the UK.” said Moore.
“Is that what it is? You’re being ripped off. We’re not going to do that, we’re going to evolve, we’re going to go faster for the consumer, whatever the consumer wants. So in the future hard drives are going to be bigger, broadband is going to be faster and we’re going to look back and laugh at the fact that we used to drive to the store to buy a piece of plastic with data on it. That business model isn’t going to exist – I don’t know whether it’s going to be five years from now or ten years, but it’s not going to be around anymore.“
You can read the rest of this interview here.
