Zavvi, a major entertainment media retailer spread across the UK and Ireland has announced its first ever sale. Zavvi CEO Simon Douglas claims that they have “created the best ever sale that entertainment retail has ever seen.” Furthermore he added that Zavvi will be offering sale prices not only on their warehouse clearance items but also that they will be offering hundreds of discounts across their entire catalogue of entertainment media. Douglas pointed out ”there’s a huge range of real gems in the sale stock”
While exact sale details are currently unavailable expect to see deals on 200,000 games and over 600,000 CDs available from Zavvi. Douglas revealed in his statement that some sale prices will be starting at only £2 so bargain hunters may want to make plans to hit the sale early.
The sale is expected to be heavily marketed in national print media as well as online at zavvi.co.uk where a countdown timer is already prominently featured on their home page. Zavvi is the new brand name for the Virgin Megastores which was sold to the Zavvi Entertainment Group in September of 2007 and now exists as an independent entertainment media retailer. The former Virgin Megastores were rebranded in November 2007 which was followed by a new website in January 2008.
