First time purchases on Marketplace nets users 100 MSP, with a full 200 MSP for 12-month Gold renewals. No word on Europe yet.
It’s designed to attract larger numbers of subscribers and is being trialled in the US, with plans for a European pilot program unknown for now. It offers things like bonus Microsoft Points for taking part in surveys or Gold account renewals.
Here’s the full rewards list, courtesy of the official Xbox.com website:
Survey Participation - The Program will contain up to two online, multiple choice surveys. Each completed survey will be awarded 100 MS Points. Only one complete submission for each survey will be rewarded per participant. A completed survey is one in which all required questions have been answered and the survey was submitted by the date specified.
Upgrade to Xbox LIVE Gold - Available only to Xbox LIVE Silver or free account members as of the program Start Date. The purchase of any Xbox LIVE Gold subscription during the Term will be awarded the Gold Member benefits listed below.
Renew to a 1 Month Xbox LIVE Gold Subscription - Available only to participants who are Xbox LIVE Gold members as of the Program Start Date. Each 1 Month Xbox LIVE Gold subscription purchased during the Term will be awarded with 10 MS Points, up to a maximum of 60 MS Points during the Term.
Renew to a 3 Month Xbox LIVE Gold Subscription - Available only to participants who are Xbox LIVE Gold members as of the Program Start Date. Each 3 Month Xbox LIVE Gold subscription purchased during the Term will be awarded with 30 MS Points, up to a maximum of 60 MS Points during the Term.
Renew to a 12 Month Xbox LIVE Gold Subscription - Available only to participants who are Xbox LIVE Gold members as of the Program Start Date. Each 12 Month Xbox LIVE Gold subscription purchased during the Term will be awarded with 200 MS Points, up to a maximum of 200 MS Points during the Term.
Continuous Xbox LIVE Gold Tenure - Available only to participants who are Xbox LIVE Gold members as of the Program Start Date. You will be rewarded with a 1% per month reward of the cost of all Xbox LIVE Marketplace purchases made during the Term. The purchase of MS Points only will not count towards the reward. The amount of the reward will increase by an additional 1%, up to a maximum of 5%, for each continuous month you are an Xbox LIVE Gold subscriber. Any interruption in your Gold status ceases the reward. If you should re-subscribe to Gold after downgrading to a free service during the Term, the Marketplace reward will start up again at 1%.
First Paid Marketplace Transaction - Your first Xbox LIVE Marketplace transaction will be awarded 100 MS Points. This means the purchase of an Xbox LIVE Marketplace item using MS Points or a dollar denominated credit card transaction. Your first purchase must be made during the Term. The purchase of MS Points only will not count towards receiving these MS Points. If you have already made an Xbox LIVE Marketplace transaction prior to the start of the Program, you are not eligible for this award.
Subscribe to NetFlix - Available to those who are not subscribers to the NetFlix service through Xbox LIVE as of the Program Start Date. Signing up for the NetFlix Service via Xbox LIVE and keeping the subscription for at least a month during the Term will be rewarded with 200 MS Points. Xbox LIVE Gold and NetFlix Unlimited memberships are required for NetFlix streaming. See NetFlix Terms of Use for details about the NetFlix service.
