Once the $4 billion deal is complete, giving Disney totality over Marvel and all its creations, the mouse-eared company can start to reach for ”critical mass” in the games business.
It won’t all be Disney-developed though, it will be a ”blend of licence relationships” and self-published projects. Whatever the case, they’d be ”silly not to respect” Marvel’s IP treasures.
”Overtime, on the videogame side there will be opportunities. We’ve said that, but that doesn’t necessarily mean that every videogame that has a Marvel or Disney brand will end up being just produced by us,” said Disney’s Tom Stagg, reports GamesIndustry.biz.
”I suspect there will be a blend of licence relationships and self-published titles, but at the same time we believe there’s an opportunity there just in terms of our drive, driving ourselves to critical mass and having a broader base of properties with which to do that.”
Consumer products and films are the two most important factors for Disney once the billion dollar deal with Marvel is complete, leaving videogames to linger in third place.
”There’s an approach to the properties, the stories and characters that we have to respect, and frankly, we’d be silly not to respect that,” added senior VP Stagg.
”We’ve been investing in our interactive media group, including videogames, and I look forward over the next few years in reaching scale into a number of those efforts and to turning that into a profitable growth driver.”
We’ll all be able to see what Disney and they’re chosen partners are made of soon enough, with Splint/Second from Black Rock Studio coming early next year. Let’s not forget the Pirates of the Caribbean: Armada of the Damned open-world adventure set before the films.
Split/Second
