SEGA has signed a three-year deal with Alton Towers, which allows the UK's most popular theme park to have exclusive rights to launch a Sonic the Hedgehog rollercoaster.
Visitors staying at the Alton Towers Hotel will get access to a special Sonic the Hedgehog-themed room, where the latest Sonic games will be available to play.
The Sonic Spinball rollercoaster and room will open on 13th February. We'll try to get some more pictures in when it officially opens, but here's the first.
SEGA signs deal with Alton Towers for Sonic rollercoaster
25 January 2010 | By Jamie Davey