"can't count on" gamers to fill those cinema seats, you must broaden.
People playing the game "might not be" by the time of the movie. Make a film that's entertaining with deep characters and then "everybody comes."
"...you hope they will show up but you can't count on them as you never know. Kids who are playing the game might not be by the time the movie comes out," Bruckheimer said to in an interview, reports .
"You try and make a film that will entertain with really interesting characters and themes. If you do that, then everybody comes. If you just rely on the gamers then you are missing a whole market out there." Still the gamer fans are "important to us" he notes.
"We’ve kept some of the action and the cool stuff they did with the game. We kept as many of the characters as we could. But it is like a book. You never get those as close to the film." Some things just can't survive the translation between worlds.
Ubisoft's upcoming Prince of Persia: The Forgotten Sands releases on Xbox 360 and PS3 May 21st, and on PC later in June. It's not tied to the impending Bruckheimer flick.
Prince of Persia flick appeals beyond gamers, "hope they will show"
26 April 2010 | By Simon Priest