Dubbed the '', this community event aims to show the company's appreciation for its fans by hosting a series of mock-auctions for over 400 items. You participate by collecting tokens earned through special challanges.
The first auction begins at 9 AM PST on Tuesday, April 6th, with new items being made available every 15 minutes, ending 4 PM PST Saturday, April 10th.
Update #1 - The competition seems to be for US residents only, according the page. A shame, because looking at the , there's some decent stuff up for grabs.
Oh, and for the record, this is officially the most underwhelming countdown ever.