SCEA Marketing Boss Touts PlayStation 3 Future

The Vice President of Marketing for Sony Computer Entertainment of America, Scott Steinberg, is doing his job by hyping the PlayStation 3. A recent official blog entry states, ”PlayStation 3 offers a value proposition that’s second-to-none”. He also said that the inclusion of a Blu-ray drive, downloadable content, standard definition and high definition is the ”choice consumers want.”

He wrapped up by challenging all his competitors saying, ”In the next few years, you’re going to start to see us separate from the herd. Some of the other platforms are going to look very dated because their life spans are so much shorter than ours.” He cited SCEAs total development team of one thousand developers as a key component to their plans for the future and added, ”From a competitive standpoint our competitors are going to have a tougher road now then ever in 2008. But for PlayStation 3 consumers, it means more quality and more choice.”.