The Max Payne series has been a delight for closet-vigilantes everywhere and now it looks more likely that the latest escapade could be just around the fiscal corner.
It hasn’t been confirmed for a 2009 date and technically speaking a new Max Payne title hasn’t been acknowledged, but Take-Two’s September earnings call did in fact mention they’ll be leveraging wholly-owned brands. The plot thickens.
”In addition to Grand Theft Auto, our roster of million-plus-selling, wholly-owned brands includes BioShock, Civilization, Midnight Club, Max Payne, Red Dead Revolver, Manhunt and Bully,” CEO Ben Feder said back in ‘07. ”We fully intend to leverage these products, which are on development cycles that should complement and counterbalance each other.”
When asked at the post-earnings conference recently about Max Payne and his style of vengeance, Straus Zelnick CEO pulled a bullet time. ”In terms of Max Payne, we will sell no wine before its time. It’s a little early to comment on any particular title,” Zelnick replied. ”But we have a lot of interesting things going on.”
I’m afraid we’ll just have to wait and see what Take-Two’s definition of “leverage” really is. We’re rooting for ya Max! Payne for President!