EA CEO John Riccitiello has been talking at a session with investors at the William Blair & Company's 28th Annual Growth Stock Conference, and said that the publisher didn't expect Warhammer Online to meet World of Warcraft's level of popularity.
“Warhammer Online (will be) a strong entry in the MMORPG space,” said Riccitiello. “No, I don’t think it’s going to rival WoW, but no one would ever predict that. But it is a strong game that will get our returns for us. We’re proud of it.”
Look out for Warhammer Online later this year.