Andrew House, SCEE president, has claimed that gamers will eventually ”upgrade” to Sony’s next-gen console after they tire of ”entry level” machines.
PS2 and N64 showed this says House, consumers started with N64 and then moved to PS2 ”when the price point was right for them.” Is this Sony’s way of announcing a price cut?
”If you look back at previous lifecycles, like PS2 versus N64, we have lots of data that suggests that lots of people bought into N64 as their entry level gaming device, and were happy to upgrade to a more powerful machine later in the lifecycle when the price point was right for them,” House told OPM in an interview.
”I think we’re going to see this later on PS3, and the fact that it’s a Blu-ray player as well and that there’s a greater wealth of network based experiences than are perhaps available on the device they already have will add to the proposition. I think that will definitely be a factor in the marketplace,” he continued.
Is the Sony prediction on the ball, or is this just more marketing/PR gibberish? By this logic a significant portion of Wii owners should be waiting with wallets in hand for a PS3 price drop…
