Popcap gets bigger

PopCap Games' tendrils continue to grow, as the casual games mega-giant best known for titles such as Peggle, Plants Vs. Zombies, and Bejeweled announced that it has acquired ZipZapPlay, a social games company based in San Francisco, California, giving the company a wide array of Facebook titles to its mix.

"Adding ZipZapPlay’s strong design and development team to our rapidly-growing social games group is a big move for us," said Jason Kapalka, co-founder and Chief Creative Officer at PopCap. "ZipZapPlay is a great cultural fit: a truly creative company that lives and breathes in this space. And their next game is very innovative and exciting – we believe it has the potential to be a step forward in the evolution of social gaming."

"We're elated to join the leading casual games developer and help grow PopCap’s presence in the social arena," said ZipZapPlay’s Bererton. "PopCap’s focus on innovative gameplay and user experience meshes with our own design philosophy. We can't wait to put our heads together with PopCap and start creating the next generation of games for Facebook and other social platforms."

With the acquisition of ZipZapPlay, which is best known for Baking Life, Popcap becomes the third largest social networking company - and you know they're aiming for the top spot. Beware, Zynga.