The UK videogames retail sector is chuffed to bits with Sony’s announcement of a new lower price point for the PS3, and it’ll help ‘significantly’ says HMV.
It makes PS3 ”more competitive versus” Xbox 360 and also it becomes ”much more attractive” being under the 200 mark. The last drop was in 2009.
”It is great news and it will give a substantial sales boost to the whole sector. Clearly the £200 price point not only makes them more competitive versus Xbox, but also psychologically for the consumer it makes PS3 much more attractive being under £200,” said HMV.
What helps is the upcoming release of Sony’s major FPS franchise Resistance 3 for September 9th, which should really clear some PS3 stock. 2009 played host to the last PS3 price drop and it accompanied the launch of the redesigned PS3 Slim.
The new price point is £199.99 with big retailers expected to go £179.99 or lower.