He said that not only does the video often bring him to tears but it made him ask ‘What the hell am I doing with my life?’. This prompted him to strike out on his own and found his current studio 22cans.
In the Q&A section of the session he also gave credit to the ‘PeterMolydeux’ Twitter parody account for partially inspiring his decision to go independent.
He also spoke more about his studio 22cans and about their first release called Curiosity.
First revealed back at E3, it’s less of a game and more of a social experiment app where every player works at chipping away at a giant cube. The centre is eventually reached when players have collectively ‘tapped’ on the cube enough times though only one person will see it and be exposed to something ‘amazing’.
He revealed a release date and platform details for the quirky experiment. It will launch for free, supported by microtransactions, on iOS and Android devices as well as PCs on the 22 of August.
Molyneux also revealed that the player data gathered from app will be published in EDGE magazine and that even when the cube has been beaten the app will serve as a delivery method for the so-called ‘experiments’ coming from 22cans in the future.
He also mentioned that these experimental apps are paving the way for the studio’s first true game which he hopes will launch within the next two years.