Empire: Total War Summary
Jan van der Crabben, former designer for Empire: Total War, has warned his fellows that studios should brace themselves for a 70% drop-off of initial registered users with their free-to-play titles.
Speaking at a GDC Europe keynote, Crabben said whilst the majority play for a little bit and then leave to never return, those who make it a fourth day will generally keep coming back.
Creatively Assembly have shipped Total War: Shogun 2 and now have the Aliens IP to work on, but that doesn't mean history gets a break from the UK studio.
Already they're digging into their next Total War chapter, which they were working on "whilst we were finishing Shogun 2", said studio director Tim Heaton.
Total War's Creatively Assembly and Football Manager's Sports Interactive are the tops for SEGA, says Europe boss Gary Dunn. Both "outperforming" their plans.
The studios are "on top of the game," and are "very integral" to SEGA profitability. CA seen as "jewel in the crown" of SEGA - has "consistent highest quality".
Creative Assembly Lead Designer Jamie Ferguson has commented that the company may have over-reached themselves when it came to designing Empire: Total War.
In an interview with Strategy Informer regarding Shogun 2, we asked him whether depth beats scope...
Publisher SEGA will be sticking with its "three pillars" to ensure they have a "healthy and profitable" future as a "successful, medium-sized" outfit.
Their 'aces in the hole' are Football Manager, Sonic and Total War with the first two seeing releases this year. It's about "sustaining" their position.