2008 saw the videogame outsell both DVD and Blu-ray as sales increased 20%, compared with their 6% shrinkage.
Videogames sales topped $32 billion last year with DVD and Blu-ray media at $29 billion reveal Media Control GfK International. Games to take 57% of total packaged media this year.
Overall packaged media grew 6% globally to reach $61 billion in trade. Games are expected to continue to grow their market dominance and take the lion's share once again with 57% over the next 12 months; previously now having taken 53% in '08 and 47% before that.
While DVD and Blu-ray are expected to drop another 4%, Blu-ray itself plans to more than double sales thanks to cheaper Blu-ray players and the PS3.
Amy Heller, GfK's US president, said their forecasts for the mid-year had been lower than they had predicted because of the current economic downturn. Still, videogames are up and that's what matters to us.
Videogames run victory lap, outsell DVD and Blu-ray by $3 billion
26 January 2009 | By Simon Priest