Ubisoft is insisting that the publisher will maintain control in the face of Vivendi buying 6.6% of company stock, but Vivendi has bigger plans.
According to a Vivendi representative, ”“These investments are part of a strategic vision of operational convergence between Vivendi’s content and platforms on one hand and the Ubisoft and Gameloft productions in video games on the other.” Vivendi also stated that it would be seeking Ubisoft board seats.
Back in 2010, Electronic Arts purchased 15% of Ubisoft’s stocks, but later sold them. Vivendi once had controlling interest in Activision-Blizzard, but the latter managed to divest Vivendi of its shares in 2013.
