Strategy Analytics released forecast study shows that 22% of broadband users will have enlisted in some virtual world environment, like Habbo Hotel, within the next decade.
They also predict that one billion virtual gamers would, by their estimates, by worth $8 billion in service opportunities. By then that would be around 1/7 of the World’s population.
”Despite a multitude of challenges, virtual worlds present a unique marketing opportunity to target a highly sought demographic, and virtual worlds should be part of a company’s marketing portfolio,” says Harvey Cohen, President of Strategy Analytics.
”Numerous activities and forces are at work to help validate virtual worlds’ value proposition and to overcome the many barriers to mass participation,” adds Barry Gilbert, Vice President and Research Director.
Soon we’ll even be able to have virtual stock market crashes, recessions and mass layoffs - look how far humanity has come.
Source: GameDaily
