Game Changer Research’s analyst Billy Pidgeon says a price drop for Sony’s PlayStation 3 ”would really boost the industry” around this time.
Sony has already affirmed its stance to breaking-even with the PlayStation division, which doesn’t really accommodate a drop right now. We’re not in for ”rough times” if Sony doesn’t capitulate.
”The thing that would really boost the industry in this traditionally slow period would be a Sony price cut. That would really help right now,” said Pidgeon, reports Reuters.
”If it doesn’t happen, I don’t think the industry is in for rough times,” Pidgeon added. ”I do see that, in the fourth quarter, there will be a return to form.” By next year global sales for the videogames industry could top $110 billion, with a $98 billion figure expected this year.
