The cheapest is the Starter Pack at £13, with the Ultimate Pack the most expensive at £130 - which is worth about £480 in content, claims Brevik. Gamers have spent "way more than that" on WoW.
The Ultimate Pack unlocks 20 heroes with a lot of costumes, which otherwise would have needed to be unlocked. Brevik is responding to a community grumbling over the prices.
"If you stop to think about it, many people have spent way more than that on World of Warcraft or League of Legends," said the Diablo 1 & 2 co-creator, David Brevik. "You have to realise how much you're getting for that Ultimate Pack. That's one of the packages available. We have other packages available as well that have a different price point."
The Premium Pack is the middle-ground 'discount' at £40.
"There have been other games that have done this," Brevik continued. "There are plenty of Collector's Edition-type things that are well over $100. This does happen. This is optional. You're getting over 20 heroes and all these costumes. It is an incredible amount of content you're getting for this." Upfront charges for free-to-play are becoming the norm.
"League of Legends is a prime example of something where I personally have spent over a thousand dollars on that game," he said. "I've spent more than that on World of Warcraft. It's an upfront discount. That's why it seems expensive, but in the long run you'll save quite a bit of money."
The heroes and costumes in Marvel Heroes are "nearly ALL" available to players who'd prefer not to spend a single penny, but rather unlock them through gameplay instead. Gazillion is yet to reveal how much each of the heroes and their costumes cost individually. "In a lot of ways we're giving away almost everything," he said. "I would like to say everything, but it is technically not correct. But 99 per cent of everything is attainable in the game."
Marvel Heroes is currently in a closed beta with a release due this spring. Check out the.