Rockstar Games' big boss Dan Houser has said the new downloadable episode for Grand Theft Auto IV must really be on physical disc to reach the wider masses out there.
Houser also revealed some of the impending plot, with Gay Tony's drug problem getting "worse and worse", leaving the player to clear up, with his boss spiralling "out of control."
The Ballad of Gay Tony is an exclusive piece of DLC for Xbox 360, just like The Lost and Damned was. However this time the DLC will be debuting at retail and not just available over Xbox Live. Dubbed the 'Grand Theft Auto: Episodes from Liberty City', it goes on sale October 29th and contains both pieces of DLC.
"Luis has to do some of these favors and see if he can get them out of debt," Dan Houser tells , a Rockstar co-founder and lead writer. "The situation with Tony's drug problems gets worse and worse, and Tony gets more and more out of control."
"I know, as a consumer, I'm more comfortable buying songs, which are almost like playing a jukebox, than I am buying movies as purely digital items," Houser says. "We all feel that way, so we can surely get more people to experience it if we put it on a disc."
The player takes the role of Luis, who struggles between friends and family. "We definitely wanted it to feel more like the way action films are when they get ridiculous," added the Rockstar.
"Suddenly you're lifting up train cars with helicopters and it looks amazing and ridiculous, and after what you've gone through in the past, you're like, 'wow, this is a really good payoff for completing this journey.'" The Ballad of Gay Tony releases October 29th for Xbox 360.