”We have a lot of seriously exciting plans for DLC. We really want to give our players a top-notch online experience and we want to reward our players for playing our game. We want to give out steady doses of free downloadable content because we believe in rewarding people who buy the game” said Ebbert.
When talking about DRM solutions, Ebbert said that it would be taking the approach that Valve pioneered to try and avoid implementing any DRM procedures; ”the reason we don’t like DRM solutions is because they punish the innocent and they have to jump through all these hoops. We don’t want to do that so we’re going with the approach that Valve pioneered to just reward the people who actually bought the game with cool stuff. Free downloadable, regularly accessible stuff that enhances the game and then that’s an incentive for the people who didn’t buy the game to buy it. So we’ve got a really bold, robust strategy for that and we’re going to be revealing more details in about a month, but I think players are going to like it.”
Check back soon for our full interview with Jonny Ebbert.
