”It’s a fairly unusual strategy but where Homefront really shines is the online 32 player multiplayer capability,” THQ CEO Brian Farrell explained.
”We know because of our strong marketing campaign that a lot of people have heard of Homefront and we think with this new demo we might stimulate more new users and purchasers of the game.”
Translation: THQ knows that the single player mode was derided as buggy and insanely short at four hours, but the multiplayer is actually halfway decent (though often laggy and frustrating), so they’re going to stress the multiplayer gaming aspect to move all those unsold copies laying on store shelves.
THQ is also promoting upcoming DLC, but is vague about what and when the DLC will drop.