The all-conquering PlayerUnknown's Battlegrounds reaches a new milestone today - it's getting it's own company, devoted entirely to it. Developer Bluehole is spinning off development of the game to a new team called PUBG Seoul Corporation, which will be dedicated to ongoing development and support of PUBG - and presumably any sequels.
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Korean site Kotaku, announced the formation of new developer PUBG Corporation spun off from Bluehole. Producer and developer lead Chang-han Kim will head the studio as CEO.
Bluehole comments on this change, saying that it was necessary due to the rapid growth of Battlegrounds, and that they wished to "flexibly and aggressively respond to the global game market". The new PUBG Corporation has already established a US subsidiary and will soon do the same in Europe and Japan, while still basing the main company in Korea, The new company has further expansion plans including eSports and preparing PlayerUnknown's Battlegrounds to become a truly global franchise.
As for Bluehole? New CEO Kim Hyo-seok will be concentrating on supporting global collaboration and making the company a global game developer, although we're not sure how they'll do that with the phenomenal Battlegrounds behind them.
Bluehole are currently worth around $4.6 billion and PlayerUnknown's Battlegrounds has sold over 10 million copies at last count, and it's only shooting up. PlayerUnknown, aka Brendan Greene, wants it to surpass League of Legends. It's certainly going to be big for a while, no doubt.
